All Posts, Blog, Company Culture, Marketing
I want to tell you about a boy who taught me marketing lessons on the Camino de Santiago. Two weeks ago I was walking a seventeen-mile day through the vineyards and mountains of northern Spain with my brothers-in-law and one of my closest friends from Costa Rica. It...
Blog, Company Culture, Marketing
Two weeks ago I walked a portion of the Camino de Santiago through northern Spain with my brothers-in-law and my closest friend from Costa Rica. Nine days. Vineyards. Mountain terrain. Ninety-five degrees on the hottest afternoons. One day I covered close to eighteen...
Blog, Marketing, Web Optimization
Imagine you are hosting a dinner party. A close friend walks in, and you greet them with a hug and an inside joke. Your boss arrives next, and you shake their hand and offer them a drink. Then your kid’s teacher shows up, and you make introductions, mention how the...
